New Delhi, 27th September. ASUS Republic of Gamers (ROG), India’s leading gaming brand, today hosted its flagship esports property – ROG Showdown – at Croma, Odeon CP. This is the latest in a series of events aimed at strengthening community engagement and expanding the gaming ecosystem in India by making competitive esports more accessible to young gamers.
This edition featured Valorant (2v2 format), one of the most popular titles among young gamers. The tournament witnessed over 120 registrations, with 60 teams applying creating a charged atmosphere at the venue with live audiences cheering for their favorite players.
Speaking about the initiative, Paresh Kapadia, Manager – LFR, ASUS India, said, “Through ROG Showdown, we are not only creating opportunities for gaming enthusiasts to compete and showcase their talent but also building a stronger community around esports in India. Hosting the tournament in partner retail stores like Croma brings the excitement of competitive gaming closer to consumers, while also giving them the chance to experience the full potential of ROG devices first-hand. This is a step forward in strengthening India’s gaming ecosystem and engaging with the next generation of gamers.”
Talking about the ROG Showdown at Croma, a Croma spokesperson said, “Gaming in India is evolving rapidly, and we are excited to be at the forefront of this transformation. Hosting the ROG Showdown at our Odeon, Connaught Place store is part of our effort to bring immersive, high-energy experiences directly to our customers. Gaming today is a career path and a lifelong passion for many young Indians. Through collaborations with brands like ASUS ROG, we are creating platforms that showcase cutting-edge technology and make esports more accessible.”
The winners took home a prize of ₹35,000, while the runners-up received ₹15,000. The winners of the event were Mr. Sambhav Singh and Mr. Tushar Singh, (runner up) Mr. Surash and Mr. Aman Singh Aswal. With 24 successful Showdowns executed this quarter alone, including six in Large Format Retail (LFR) stores, ROG continues to deliver immersive experiences that combine esports with retail engagement.
About ASUS
ASUS is a global technology leader that provides the world’s most innovative and intuitive devices, components and solutions to deliver incredible experiences that enhance the lives of people everywhere. With its team of 5,000 in-house R&D experts, ASUS is world-renowned for continuously reimagining today’s technologies for tomorrow, garners more than 11 awards every day for quality, innovation and design, and is ranked among Fortune’s World’s Most Admired Companies.
About Croma
Infiniti Retail Ltd. is one of the first organised consumer durables and electronics retailers in India operating under the brand name Croma. With over 560+ stores across 200+ cities, the company continues to aggressively open new stores to expand its presence especially in suburban region of metro cities along with tier-2 and tier-3 cities. Croma offers its customers a world-class ambience to shop both in-store and staged at www.croma.com and allows for a seamless ‘omni-channel’ shopping experience that lets a customer enjoy the best of both worlds. Through its deep integration with the Tata Neu ecosystem, the products from Croma are also available on the Tata Neu app. Croma has been featured among the 100 most valuable Indian brands by Brand Finance India 100 report for two years in a row.
